You have probably heard about the importance of having a safe and successful e-Commerce, we tell you how to achieve it!
E-commerce or electronic commerce is the action of buying and selling products, goods or services on the internet. This way of doing business has reached its maturity in recent years, since according to the Study on Electronic Commerce in Mexico 2019, by the Internet MX Association, it grew 22% in the first half of 2019 compared to 2018, which is equivalent to to $ 299.66 billion pesos.
How does it work?
E-commerce has several stages in its development such as digital marketing, user experience, payment processing, product distribution or customer service, among the most important. Their success is usually based on detailed information on what is being sold and the process for acquiring it. Visitors to an online store almost always make an online purchase based on the information previously obtained on the page visited and the confidence they can obtain from it.
How To Make Your Customers Feel Safe
Avoid fraud
One of the fears that most afflict companies is the fear of fraud that occurs through e-commerce. For this, the most important thing is to be able to validate the identity of the users who want to obtain products that involve large sums of money or businesses that are dedicated to the sale of expensive goods.
implement know your business processes
Another measure that must be taken into account as a company is to be able to validate the identity of legal persons. For this, KYB strategies can be implemented, which are focused on knowing the identity of suppliers or customers to mitigate the risk of doing business with unreliable entities, which will allow you to prevent crimes such as fraud or money laundering.
In Tu Identidad we have an official identification validation service, with which you can verify the identity of a person through the validation of official documents such as the INE or passport and the consultation of their authenticity in official sources, such as the National Registry of Population (RENAPO), SAT or the CFE portal quickly, easily and safely. In seconds you will be able to obtain all the necessary information and store it in a digital file.
Strengthen your customer relationships
You can give your customers greater confidence by implementing security certificates on your website such as the HTTPS protocol or certain locks that prevent them from being fearful of fraud or the misuse of their data. You can also offer easy and reliable payment options or validate the identity of your collaborators in case of offering services, clients value having full certainty about who they would be providing them, therefore it is necessary to establish reliable identity validation processes.
We can help you!
Working with your e-Commerce will take some time and a lot of dedication, but we are sure that these tips will be of great help to you. Remember that in case you want to implement identity validation processes, you can contact us, we are here to serve you!
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Joining and actively posting on social bookmarking platforms like A2Bookmarks UK can offer substantial SEO benefits that boost your e-commerce site’s visibility. By engaging with best do follow social bookmarking website in UK, you can generate high-quality backlinks that improve your search engine rankings and drive targeted traffic to your site. These backlinks not only enhance your site’s authority but also increase the likelihood of attracting potential customers who are searching for products or services you offer. This increased visibility is crucial for expanding your reach and growing your e-commerce business.
To improve your e-commerce website, it is essential to prioritize both user trust and security. Implementing robust Know Your Business (KYB) and Know Your Customer (KYC) processes can significantly reduce the risk of fraud and enhance customer confidence. By using identity validation services like those offered by Tu Identidad, you can quickly and securely verify the identity of your customers and suppliers, ensuring that you engage with reliable entities. Additionally, integrating security certificates such as HTTPS and offering secure payment options further solidify your site’s trustworthiness. These measures not only protect your business but also foster a safer shopping environment for your customers. For more information on implementing these security measures, don’t hesitate to reach out and book a demo with us—we’re here to help you elevate your e-commerce operations.
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