How Your Identity Helps You with Your E-Commerce

You've probably heard about the importance of having a secure and successful online store. We'll tell you how to achieve it!

E-commerce is the act of buying and selling products, goods, or services on the Internet. This way of doing business has reached maturity in recent years, as, according to the Study on Electronic Commerce in Mexico 2019, from the MX Internet Association, grew 22% in the first half of 2019 compared to 2018, which is equivalent to $299.66 billion pesos.

How it works?

E-commerce has several stages in its development, such as digital marketing, user experience, payment processing, product distribution, and customer service, among the most important. Its success is typically based on detailed information about what is being sold and the process for acquiring it. Visitors to an online store almost always make an online purchase based on the information previously obtained from the page visited and the trust they can gain from it..

How to convince your customers that your website is secure?

Avoid fraud

One of the fears that most plagues businesses is the fear of fraud through e-commerce. The most important thing to address this is being able to validate the identity of users who want to obtain products that involve large sums of money or businesses that are dedicated to the purchase and sale of expensive goods.

Implement Know Your Business processes

Another measure that must be taken into account as a company is to be able to validate the identity of legal entities. To achieve this, better strategies can be implemented KYB, which are focused on know the identity of suppliers or other companies with which you wish to collaborate to mitigate the risk of doing business with untrustworthy entities or those that have been involved in illegal situations in the past, which will allow you to mitigate crimes such as fraud or money laundering.

For this purpose, we have a module of official identification, where you can verify a person's identity by validating official documents such as the INE (National Institute of Statistics) or passport, and checking their authenticity with official sources such as the National Population Registry (RENAPO), the SAT (Tax Administration Service), or the CFE (Federal Federal Tax Service) portal quickly, easily, and securely. In a matter of seconds, you can obtain all the necessary information and store it in a digital file.

Strengthen your relationship with your customers

From the customers your company needs, you can give them greater confidence by implementing security certificates on your website, such as the HTTPS protocol or certain locks that prevent them from being afraid of fraud or misuse of their data. You can also offer easy and reliable payment options or validate the identity of your collaborators In the case of offering services, clients highly value having complete certainty about who would be providing them, therefore it is necessary to establish reliable identity validation processes.

We can help you!

Working with your online store will require some time and dedication, but we're sure these tips will be of great help. Remember that if you need to implement identity validation processes, you can contact us, We are here to serve you!